~March 1, 2022

Learn how to get started with Google Analytics 4: installation, interface, reports, conversions, configuration, and more.

Google Analytics 4 is a tool that helps you learn more about the people who visit your website. It can tell you things like:

  • How they found your website, and what made them stay or leave
    What they did on your website, such as what pages they looked at, what buttons they clicked, and how long they stayed
  • What kind of people they are, such as how old they are, where they live, and what they like
  • How much money they spent on your website, and how likely they are to come back or tell their friends
  • How you can make your website better for them, by giving you suggestions and tips